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Girls Unwrapped

Art Director: Anna Zehner

Photographer: Anna Zehner

Editor: Anna Zehner

Creative Director: CJ Dockery

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Nothing wasted

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A look at what usually gets thrown away. Bubble wrap, packing materials, and protective layers are reused and reworked—moving from background utility to subject.

Built through instructional videos and sticker-based graphics, the campaign focuses on small, consistent actions rather than big gestures. Sustainability is treated as something practiced, not performed.

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