Heartbreaker

Art Director: Anna Zehner

Photographer: Anna Zehner

Creative Direction: CJ Dockery

Desire as performance, love as consumption

Pulling from mythological archetypes of pursuit and power, this campaign reframes romance as something both controlled and instinctual. A modern “Artemis” figure interacts with hyper-stylized props—including the act of consuming a symbolic heart—blurring the line between dominance and vulnerability. Props function as emotional amplifiers rather than set dressing.